Internet Marketing

Since September of 2008, we have donated over one hundred hours in community service with free training for area executives and nonprofit directors. Learn how to effectively use the latest in social media, including Facebook, Google, and Twitter.

The focal point of our youth-oriented programs involves specialized training to increase job-related skills in media and information technology for middle and high school students. “Digipreneurship” is a 12 week technology and vocational training program to empower students and educators with new skill sets to become digital ambassadors in their communities.

We request your support to develop and promote a local branding and awareness campaign to shed light on the importance of Bridging the new Digital Divide, ie Broadband education, equipment and related services.

Blacksonville’s turn-key systems for community development are grounded in the latest technology to prepare leaders of the future through a 4-step training and implementation process:

a. COMMUNITY ASSET AND MAPPING SERVICES -

b. NETWORKING OPERATION AND SUPPORT SERVICES – Network design, integration and the implementation of next generation broadband devices, software, and technical assistance

c. TRAINING AND DEVELOPMENT – to secure impact within Duval County’s community

Blacksonville achieves its outcomes by using the methodology and best practices that has sustained our brand over the last 10 years. Founded by former communications and technology professionals, Blacksonville has been a leader in mobilizing communities and building technology resources that enable residents to become competitive for 21st century career opportunities in education and technology.

Blacksonville’s professional network are experts in developing community asset maps, web-based solutions using SaaS and cloud computing. We support these services with quality product design, new business systems and superior service.

Our primary community initiatives involve the global development of advance community technology centers with training modalities in digital and multimedia, internet marketing and social applications.

Our Advisory Board brings a depth of endless knowledge from diverse experiences with youth and seniors. We offer career guidance, mentoring, internships, job training, and digital literacy.

As we perfect the BCN/Community Network model as a framework for economic reform, we have expanded our services globally by creating, branding, marketing, distributing and managing vertically-integrated programs and services. Powered by culturally-relevant content, we create provide convergence media and business-2-business services that yield high social and financial return on local investment.

It is our mission to share the value of broadband equipment and internet-related services. We encourage you to support our effort to build a new generation of entrepreneurs with the courage to create sustainable investments that revitalize under served communities.

If you have any suggestions for improvement to the Blacksonville staff or service deployment, express yourself It is the partnership of business and the community that sparks the potential for economic growth in Jacksonville and short term positive change.

Jermyn Shannon El, Co-founder
Blacksonville Community Network

Jermyn chats LIVE at Lessconference.com in Jacksonville with Co-founder and President of 37Signals.com, Jason Fried, about BaseCamp, our favorite project management solution.

The expertise behind the Blacksonville Community Network (BCN) professional engineers and technology consultants is phenomenal. We understand the importance of security and innovation to effectively meet the ever-changing demands of information technology. Our expertise in consumer behavior stems from over 100 combined years of academic and professional research. Your content is critical to your success, and the security we provide you is our #1 priority. We turn your content into money to help you successfully emerge on the social media scene, placing your brand where your customers are in the top social networks (Facebook, Twitter, Youtube, Google). Our scope of the internet and market position is our competitive advantage. Not to mention we are one of the most popular brands on Google

BCN’s marketing and promotions strategies are guerrilla in tactic, yet urban in style and composition. We create the long tail campaigns in a viral web of demand aggregation. Sophisticated marketing is REAL. Either you got it or you don’t. We get results with a touch of class.

“Purpose-driven” marketing sets the tone for successful internet marketing strategies. Yesterday media was all about the 4 P’s and distribution/reach. Today, winning customers and fans is about spinning conversational marketing accented by offline activities into personalized experience for all stakeholders.

This flow of content is then “fed” through blogs from Bloggers, social networks, discussion threads, forums, pod casts, viral videos, widgets, and types of additional online media devices/apps. Our top priority here is to track, document, and measure user feedback, ie, comments, tags, ratings, post, etc.

The last step for social media buzz is to link up or join like-minded (search Google) online communities that share your audience and style of content. This final step will help you understand how your product or service fits into the social mediasphere of Community Networks relevant to your business.

Once deployed, your marketing campaign is placed in your hands. That’s right! In the palm of your hands after a thirty minute to one hour training session.

From that point on you will have FULL CONTROL of your web presence to drive traffic to your website and generate new leads. All custom website are developed with backend support for multiple listings on top search engine results pages where you gain significant mind and market share, particularly in local search.

Your website is in great hands! View a few of our professional IT competencies, below:

• Social Media and Social Networking

We create, research and publish an array of content (pdf, jpg, wmv, doc, mp3, etc.) to build social capital through conversational marketing in diverse online communities. Be it press releases, videos or digital media we can help maximize your existing and new distribution channels for your brand. This approach fosters the greatest potential for successful sales and promotions as customers are attached to the organic social media experience and they define the rules of engagement.

Each project starts with a design of typological study and a road map that outlines reasonable time lines, goals and objectives for your project. This ensures quality execution of an organic social media process that works best when you don’t over plan it!

• Community Outreach

We have a knack for establishing value-based relationships with the top “movers and shakers” in the marketplace. Yet is the balance of the grassroots element that sets Blacksonville a part. Our diverse Community Network of professionals and futurists give us the greatest “likely” voice within your social network arena. Follow Blacksonville, we will not guide you astray.

• Social Media Distribution

Optimize press releases, videos and other online media to maximize distribution throughout social media networks

• Campaign Management

Manage clients’ social media initiatives in coordination with your search engine optimization and paid search marketing efforts

• Monitoring and Reporting

Combine technology and human insight to provide “buzz” tracking and performance analysis for social media campaigns

• Profile Setup and Development
  

Post search and keyword analysis we will help you set up a quality profile based on your industry and introduce data aggregators to syndicate your content

• Data Mining and Research
  

Set up of Contact Resource Manager to qualify and quantify your existing database. Requires syncing main Outlook, mobile device, Google and more.

• Training

Provide a full training curriculum on how to effectively integrate social media into future marketing strategies

Overall, Blacksonville helps brands to listen, understand and engage in stimulating conversations and healthy, fun activities in social media and social networking. We do this through online reputation management, conversation response, scheduled activities, corporate blog integration, advocacy programmes, influencer campaigns, community building, social applications and conversational/affiliate campaigns. We are successful because our vast knowledge of web apps has led to methodical steps with very high results.

To schedule a Free 20 min consultation, click here >

Blacksonville provides a full training curriculum on how to effectively integrate social media into future marketing strategies. You don’t have to be an Internet marketing guru to be GREAT at marketing your business online.  Check out this video of a recent seminar we conducted on The fundamentals of Social Media by Blacksonville.

We work with a VERY few select businesses each year to train them in our methods. The training option isn’t for everyone. But for those who are a good fit, it can mean HUGE boosts in revenue!

Some of our current training clients include:

• A life coach who wants to build visibility online and consistently attract more clients.

• A leadership consultant who wants to give back to the community while creating a sustainable practice.

• An attorney who wants to start her own online business.

In our trainings we show our clients:

• How to CONSISTENTLY attract qualified leads online.
• How to qualify and quantify your existing database.

• How to make the most of social media networks like Facebook and Twitter.

• How to turn site visitors and “friends” on social networks into prospects and prospects into loyal customers.

• How to EFFECTIVELY measure and monetize your web activities all while improving their online reputation.

• How to run a successful blog and establish their expertise online.

• MOST IMPORTANTLY…how to integrate ALL their marketing efforts and translate them into SOLID results.

Let us help you make the most of the World Wide Web and all that it affords your brand. Become a Digipreneur (Digital Entrepreneur) by joining us on www.Meetup.com/digipreneurs!

Monetizing through Google

I recently came up with a small rubric to rank the most effective Top 15 Social Media Websites: LinkedIn, MeetUp, Facebook, MySpace, Mixx, Sphinn, Friend Connect, Mashable, WordPress, Slideshare, AuthorStream, YouTube, Delicious, Twitter, and of course #1 Google (though we all know its not a social networking site, but yet and still, it’s Google

You can follow us under any one of the above sites by searching for ‘blacksonville’. Here’s the breakdown…

1. Quality of Web Content – contains information pertaining to like-interest, develops cohesiveness, provides relativity, builds power linking, eye candy-driven, high attraction.
2. Site Ranking – based on number of visitors, improves SEO and SEM.
3. Data Portability – provides user the ability to transport and integrate data or “friends” into a widget, a separate website, blog or social network.
4. Web Syndication – This attribute is critical for content duplication across multiple sites, i.e. press release, viral video, RSS, etc. This feature will strengthen your web presence over night through the use of tags and categories that work like keyword submissions.
5. Customization – The sites above offer the convenience of user-friendly customization to your webpage, profile and plug-in web applications. This is paramount for companies seeking to maintain their corporate brand, targeting marketing, and overall creativity.
6. Core Features – High level of GUI functionality and remarkable ease of customer interaction/userability. From posting data to video, my top 15 social networks are scalable to host any bit of data you can imagine! This includes basic publishing, scripting, drag-n-drop features, and other promotional tools.

** That’s it for now. Stay tune for PART II of the Top 15 Social Networks as we delve deeper into the underpinning benefits of establishing a web presence on these sites and their affiliate web properties.